What is Visa Checkout
- Faster checkout using only a username and password
- Free service for issuers, merchants, and cardholders
- Checkout process in as few as 3-clicks.
- Signing up is simple and secure.
- Works across smartphones, tablets, laptops or desktops.
- Works with any major credit or debit card.
Why Visa Checkout
Visa Checkout customers make 30% more transactions per person compared to other customers.
*comScore 2015 Visa Checkout Study, commissioned by Visa. Based on data derived from the comScore research panel of one million US PC/laptop users measuring panellists’ purchases across all e-commerce domains. Apr. – Oct. 2015
Recognising the increasing shift to digital commerce, BB&T found Visa Checkout to be the solution that can deliver results. Read the BB&T case study on how after implementation, BB&T was able to drive incremental volume returning 117% year-over-year increase in Visa Checkout clients.
Visa Checkout is the only online payment solution that leads with your brand. By showcasing the cardholder’s card-art right on the Visa Checkout button, shopper’s trust increases which drives to higher rates of conversion.
For every 1,000 Visa Checkout transactions, a participating issuer is estimated to accrue $16-24 in free premium brand impressions with their cardholders2
2Estimate of value is based on internal Visa analysis and CPM figures provided by eMarketer’s The US Financial Service Industry: Digital Ad Spending Forecast and Trends reporter (2015). Applicable to participating Visa Checkout issuers who have provided comprehensive card-art.
Visa Checkout uses multiple layers of security, including fraud monitoring systems to help keep payment information safe. Visa Checkout’s risk management tools have resulted in a superior fraud performance when compared to the overall eCommerce segment.
Boosts cardholder satisfaction
Visa Checkout provides an effortless and trustworthy experience for customers, according to a recent survey.
95% said sign up was easy.
96% felt secure.
9/10 planned to continue using the service.
Source: Millward Brown Visa Checkout Customer Experience, March 2015, commissioned by Visa.
Based on data from an online survey of 1,241 US consumers.
New + Noteworthy
Visa Checkout opens its platform for issuers, digital wallets and app providers
Visa Checkout expands presence across top travel, tourism and fashion sites
Bank of America gives customers a fast pass to Visa Checkout.
Visa Checkout is accepted at over 250,000 merchants globally, with more being added all the time.
Maintain top-of-wallet and increase usage online
Promote Visa Checkout to your cardholders with turnkey marketing materials. Market-ready materials allow you to build a customised campaign that encourages Visa Checkout enrolment and usage.
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